CABA Information Series


IS-2008-128: The US Wireless Teen Market


This market survey of cell phone usage among teenagers reports that 84% of 17 year olds have cell phones (91% female; 78% male).  These teenagers help teach adults how to use additional features in the phones thereby generating additional revenue for the service provider.  Cell phone purchases increase for back-to-school and for holiday gifts.



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Download

IS-2008-128
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