Impact of Smart Grid on Connected Homes 2012 is a brand new collaborative landmark research study designed to greatly improve the understanding of residential smart grid development and deployment in terms of: identifying market demand and growth areas for new products, comparing competing product strategies and communication of competitors, determining product preferences for end-users, developing messaging that resonates with target audiences, defining critical success factors to expand product offerings to end-user markets and establishing a market approach and foundation for strategic decision-making efforts.